4.7/5 Trusted by over 15,300 customers.
Serena | Flowing Button-Front Maxi Dress
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Free Shipping with UPS, including Track & Trace
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Spring Sale Ends Today!
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100% Return Guarantee Within 30 Days
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Fast & Secure Payment
Ships by
FAST Shipping
Due to high demand during our spring sale, only a limited number of items are left. If you can still click 'Add to Cart,' it’s still available.
We currently offer our last batch for a 80% off sale. Products might never come back again for this price.
Fit
Serena Maxi Dress — Effortless Elegance in Every Step
The Serena Maxi Dress is designed for women who want refined style without effort.
Its lightweight feel, flattering waist, and flowing skirt create an elegant silhouette that moves beautifully with you — from everyday moments to special occasions.
Why Women Love the Serena
Lightweight & breathable — soft on the skin and perfect for warm days
Flattering fit — gently defines the waist without feeling restrictive
Flowing maxi length — elegant movement with every step
Button-front design — timeless and versatile styling
Long sleeves with ease — graceful coverage with all-day comfort
Fit & Details
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True to size
- Length: ankle-length
- Not see-through
- Soft structured fabric with minimal wrinkling
Between sizes? We recommend sizing up for a more relaxed fit.
Perfect For
✔ Everyday elegance
✔ Dinners, gatherings & events
✔ Casual with sandals, elevated with heels
“It’s soft, light, and makes me feel confident again — I reach for it almost every day.”
— Carol, 60, Texas
SHIPPING & RETURNS
All orders will be dispatched within 1-3 Business Days. Because we want to provide you with the best possible service, we offer free shipping on all our products for our American customers. That’s why we ship exclusively with UPS, including Track & Trace, so you can follow your order every step of the way.
We also invest in eco-friendly shipping solutions to do our part in creating a better, more sustainable world.
Not satisfied with your purchase? You can return your items within 30 days, no questions asked.
100% SATISFACTION GUARANTEE
Not satisfied? Money back!
We stand 100% behind our products, which is why we offer a satisfaction guarantee: once you have received the product, you can easily return it.
WE'RE HERE TO HELP 24/7
We want to help you make the right choice. Our customer support team is available 7 days a week to answer any questions or concerns.
You can reach us by e-mail, and we typically respond within 2 hours during business hours. On weekends, you can expect a reply within 24 hours.
Serena | Flowing Button-Front Maxi Dress
Sale price$69.95
Regular price$230.00 (/)
Velouré New York customer reviews
Madison L.
Exactly what I needed
Can’t believe how comfortable and chic this outfit is!
Sophie M.
Perfect Fit
Exactly as pictured. Stylish and fits perfectly!
Olivia K.
So Happy!
First time ordering — definitely not the last. Beautiful pieces!
Chloe S.
Highly Recommend
Amazing customer service and the outfit is gorgeous!
Isabella F.
Obsessed!
Wore it once and already got so many compliments!
Emily J.
Super fast shipping!
I am so happy with my order. The items are exactly as I hoped and it arrived way faster than expected!
Jessica R.
In love with these items
Everything fits perfectly and is high quality. I was also pleasantly surprised by how quickly it was delivered.
Ashley T.
Great experience!
The clothes are beautiful and exactly what I wanted. Plus, the shipping was incredibly fast. Highly recommend!
Our Spring Sale
Velouré New York is incredibly happy and thankful for all the trust we have received and all the happy faces we’ve seen along the way.
To celebrate the new season, we want to give something back to you all! This is the first and last time we are offering such a massive discount: our Spring Sale with up to 80% OFF.
Yes, this is real. Every order is protected and the stock is strictly limited. If you can add it to your cart, it's still available — but not for long.
Enjoy this 24-hour sale. Shop with confidence!
Warm regards,
Jane & Joyce
Velouré New York